VANCOUVER, British Columbia, March 12, 2024 (GLOBE NEWSWIRE) — ELSE NUTRITION HOLDINGS INC. (BABY) (BABYF) (0YL.F) (“Other” or the “Company”) is proud to announce that its full product line will be available in 259 stores in six states through a major Midwest retail chain. This strategic move marks a significant milestone for Else Nutrition as it expands its penetration into the United States and demonstrates the Company's nationwide appeal.
Ranked by Forbes as the 14th largest private company in the United States, the retailer has a large reach and strong reputation, making it a key partner for Else Nutrition. This retail chain is known for its commitment to providing fresh, high-quality food and great value, acting as a cornerstone of the region's retail landscape, offering a wide range of products under one roof, including grocery, general merchandise, fuel and convenience.
“This partnership with Else Nutrition represents an important step forward for Else Nutrition as we continue to expand our presence in the United States,” said Hamutal Yitzhak, Co-Founder and CEO of Else Nutrition. “This development not only extends our reach to millions of potential consumers in the region, but also solidifies our credibility through one of the Midwest's largest and most respected retailers. We expect the first shipments to arrive in early April with shelf placement from the end of April and we look forward to working closely with this retailer for years to come.”
Else products that will be available on the shelf include:
- Else Toddler Organic Complete Nutrition formula
- Else Toddler Omega Complete & Balanced Nutrition Formula
- Else Kids nutritional shakes with chocolate and vanilla
- Ready to drink Else Kids chocolate and vanilla shakes
To delve into Else Nutrition's offerings and its revolutionary approach to children's nutrition, visit www.elsenutrition.com
About Else Nutrition Holdings Inc.
Else Nutrition Holdings Inc. (TSX: BABY, OTCQX: BABYF, FSE: 0YL) is an internationally expanding food and nutrition company focused on developing innovative, pure and plant-based food and nutrition products for infants, toddlers, children, and adults. Its revolutionary soy-free plant-based formula is a clean-ingredient alternative to dairy. Since launching Plant-Based Complete Nutrition for Toddlers, made from whole foods, almonds, buckwheat and tapioca, the brand has received thousands of strong testimonials and reviews from parents, won the support of national retailers and achieved rapid growth sales.
Awards and recognition:
- “2017 Best Health and Nutrition Solutions” Award at the Milan Global Food Innovation Summit
- #1 Best Seller on Amazon in Fall 2020 in the New Baby & Toddler Formula category
- “Best Dairy Alternative” Award 2021 at the World Plant-Based Expo
- Finalist of the Nexty Award at Expo West 2022 in the Plant-Based lifestyle category
- In September 2022, Else Super Cereal reached #1 Best Seller in Baby Cereal across all brands on Amazon
Investor Relations Contact:
Alexandra Silt
Crescendo Communications, LLC
Office: (212) 671-1020
E-MAIL: baby@crescendo-ir.com
TSX
Neither the TSX nor its regulatory service provider (as that term is defined in TSX policies) accepts responsibility for the adequacy or accuracy of this publication.
Caution Regarding Forward-Looking Statements
This press release contains statements that may constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are usually identified by words such as “will” or similar expressions. Forward-looking statements in this press release include statements about the expected dates for the filing of the company's financial disclosure documents. Such forward-looking statements reflect current estimates, beliefs and assumptions, which are based on management's understanding of current conditions and expected future developments, as well as other factors that management believes are appropriate under the circumstances. No assurance can be given that the above will prove correct. Forward-looking statements made in this press release assume, among other things, the expectation that there will be no supply chain disruptions or failures as a result of COVID-19 and that the manufacturing, broker and logistics agreement with the company is not terminated. Actual results may differ from the estimates, beliefs and assumptions expressed or implied in the forward-looking statements. Readers are cautioned not to place undue reliance on any forward-looking statements, which reflect management's expectations only as of the date of this press release. The company disclaims any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.
A photo accompanying this announcement is available at
