Midwest water sportsa Minnesota-based retailer and home to watersports-based e-commerce stores WaterSkis.com and WakeBoards.com announced its acquisition BuyWake.com and RedshiftWaterSports.com.
BuyWake.com was founded in Kennesaw, Georgia in 1997 and has been a leader in water sports retailing with a focus on wakeboarding ever since. RedshiftWaterSports.com was added in 2019 to diversify sales into water skis, tubes, kneepads and related accessories.
Eric Sakowski, Midwest Watersports General Manager, states, “We have always admired BuyWake.com's culture and respected their position in the watersports industry. We are excited to bring together two of the largest e-commerce organizations focused on water sports. This combination will benefit the many past and future customers of all four web stores, as well as local customers at our Minnetonka and Crystal Minnesota locations.”
Derek Davis, BuyWake.com & RedshiftWaterSports.com Creative Director/ Director of Marketing states, “I am extremely excited to continue working for the brands and even more excited for the opportunity to help WakeBoards.com, WaterSkis.com and Midwest Water Sport. In my twenty years working for this company, I know the future is even brighter now with this amazing team at Midwest Water Sports. We are the needle – past, present and future of Wakeboarding & Water Ski e-commerce.”
Midwest Water Sports is a Minneapolis-based retailer specializing in water skiing, wake surfing, wakeboarding gear as well as MasterCraft, Supra and Moomba. Midwest Water Sports has been recognized as one of Boating Industry Magazine's Top 100 Dealers 13 times. Midwest Waster Sports has locations in Minnetonka and Crystal Minnesota and has been selling online since the mid-1990s at WaterSkis.com. WakeBoards.com was acquired in 2011.
